All Case Studies

Insurance · Pega GenAI · BPM Transformation

Deploying GenAI Across the Claims Lifecycle: How a Specialty Insurer Cut Settlement Time in Half

Overview

A specialty insurer operating in the Lloyd's of London market handled complex, high-value claims across marine, aviation, and property lines. Unlike personal lines insurance where claims are relatively standardized, specialty claims are inherently complex - each one unique, each one requiring significant expert judgment, and each one generating substantial documentation.

The insurer's claims team - 140 experienced adjusters and specialists - was spending an estimated 35% of their working time on tasks that required their expertise to initiate but not to complete: drafting coverage position letters, generating reserve justification memos, producing settlement summaries, and populating bordereaux reports for reinsurance partners.

This wasn't a process efficiency problem in the traditional sense. The people were working hard and the process was well-designed. The problem was that 35% of the capacity of 140 specialist claims professionals was being consumed by document generation - work that GenAI could do in seconds.

Codeless IQ was engaged to embed GenAI capabilities into the insurer's existing Pega BPM platform, targeting the document generation and knowledge retrieval tasks that were consuming the most specialist time without adding the most specialist value.

The Challenge

The insurer's Pega platform was mature and well-architected - eight years old, covering the full claims lifecycle from first notification of loss through to settlement and reinsurance recovery. The challenge wasn't rebuilding the platform; it was augmenting it intelligently with GenAI without disrupting a live operation that processed over £2.3B in claims annually.

Three specific challenges made this more complex than a standard GenAI implementation.

First, the accuracy requirement. Specialty insurance documents are legal instruments. A coverage position letter that misrepresents the policy terms, gets a date wrong, or uses imprecise language creates legal exposure. The GenAI solution needed to be accurate to a standard that experienced claims professionals would trust enough to send under their own name.

Second, the knowledge complexity. The insurer's claims team operated across multiple lines of business, each with its own policy wordings, coverage conditions, and claims handling protocols. The GenAI system needed to understand not just general insurance principles but the specific, nuanced knowledge of this insurer's book of business.

Third, the human-in-the-loop requirement. The insurer's leadership was clear: GenAI would assist, not decide. Every document generated by AI would be reviewed and approved by a human adjuster before leaving the building. The workflow needed to make that review fast and confident, not slow and anxious.

Our Solution

Codeless IQ deployed Pega GenAI capabilities across four targeted use cases within the existing Pega claims platform, each chosen for maximum impact on specialist time recovery and each designed with human review as a core workflow step rather than an afterthought.

Use Case 1 - GenAI Coverage Position Letters: When a claim reached the coverage assessment stage, Pega GenAI automatically drafted a coverage position letter by combining the claim facts from the case file, the relevant policy wording sections, and the adjuster's coverage notes. The draft was presented to the adjuster in a side-by-side view showing the generated letter alongside the source material used to generate it - enabling fast, confident review. Average drafting time reduced from 45 minutes to 4 minutes.

Use Case 2 - AI-Powered Reserve Justification Memos: Reserve setting is one of the most judgment-intensive tasks in specialty claims. Pega GenAI was configured to generate a structured reserve justification memo drawing on comparable settled claims from the insurer's historical data, current claim facts, and relevant market intelligence. The memo gave adjusters a data-grounded starting point for their reserve recommendation, reducing the time spent on memo preparation from an average of 90 minutes to 12 minutes while improving the consistency of reserve documentation across the team.

Use Case 3 - Pega Knowledge Buddy for Claims Protocols: The insurer's claims handling protocols, coverage guidelines, and escalation procedures existed in a library of over 400 documents. Finding the right guidance for an unusual claim scenario could take an experienced adjuster 20-30 minutes of searching. Pega's Knowledge Buddy - a GenAI-powered conversational search tool - was integrated into the claims workspace, allowing adjusters to ask natural language questions and receive instant, source-cited answers from the protocol library. Average knowledge retrieval time reduced from 24 minutes to under 2 minutes.

Use Case 4 - Automated Bordereaux Generation: Bordereaux - the detailed claims reports submitted to reinsurance partners - were previously generated manually by a dedicated team of two analysts spending approximately 60% of their time on data compilation and formatting. Pega GenAI automated the extraction, formatting, and narrative generation for monthly bordereaux across all reinsurance treaties, reducing production time from 3 days to 4 hours and eliminating a category of error that had previously required periodic restatements.

Technologies Used

Pega Infinity 24.1 (Claims BPM Platform) Pega GenAI (Document Generation & Summarization) Pega Knowledge Buddy (Conversational Knowledge Retrieval) Pega GenAI Blueprint (Workflow acceleration) Pega Customer Decision Hub (Reserve recommendation engine) Vector database integration for policy wording semantic search Lloyd's Market Association data standards integration

AI & GenAI Capabilities Deployed

Large language model integration via Pega's GenAI framework for document generation Retrieval-augmented generation (RAG) using the insurer's policy and protocol library Semantic search across 400+ claims handling documents via Knowledge Buddy AI-generated reserve justification with comparable claims analysis Automated bordereaux narrative generation and data extraction Human-in-the-loop review workflow with source citation transparency

AI Insight

The Right Model for GenAI in Regulated BPM

The most successful GenAI deployments in regulated industries share a common design principle: AI generates, humans decide. Pega's GenAI framework is built around this model - every AI-generated output is presented to a human reviewer with full source transparency, every approval is logged in the audit trail, and every override is captured with the reviewer's reasoning. This isn't a limitation of the technology. It's the architecture that makes GenAI trustworthy enough to deploy in environments where the consequences of errors are real and the regulators are paying attention.

The Results

Measurable, Lasting Impact

  • Average claims settlement time reduced from 34 days to 17 days - 50% improvement

  • Specialist time recovered from document generation tasks: 35% - 8% of total working time

  • Coverage position letter drafting: 45 minutes - 4 minutes (91% reduction)

  • Reserve memo preparation: 90 minutes - 12 minutes (87% reduction)

  • Knowledge retrieval time: 24 minutes - under 2 minutes (92% reduction)

  • Bordereaux production: 3 days - 4 hours (94% reduction)

  • Zero accuracy exceptions in first 6 months of GenAI document generation - all reviewed and approved by adjusters

  • Adjuster satisfaction with GenAI tools: 4.6 out of 5 after 90 days

  • Estimated 2,800 specialist hours recovered annually - equivalent to adding 1.5 FTE of claims capacity

  • Reinsurance partner feedback on bordereaux quality: improved rating from 3.1 to 4.4 out of 5

We were skeptical at first. Our adjusters are experts - they didn't want to feel like they were being replaced by a chatbot. What actually happened was the opposite. They felt like they finally had a tool that respected how good they are at their jobs and took away the work that didn't need their expertise. The adoption was faster than anything we've seen before.
- Head of Claims Innovation, Lloyd's Specialty Insurer

Ready to Write Your Own Success Story?

Whether you're modernizing a legacy platform, automating complex processes, or upskilling your team - we bring the expertise to make it happen.